Artificial intelligence (AI) can help you speed up time-consuming search engine optimization (SEO) tasks.
From content optimization to competitor tracking, these are nine of the best AI SEO tools available today.
1. Alli AI
Alli AI is a code-free on-page SEO assistant.
It connects to any CMS via a site tag and can streamline the process of reviewing and updating older web pages on your site.
Once installed, Alli AI will regularly check your website for various issues that may affect search engine rankings. These include missing images, bad links, wrong or missing schema and more.
Alli AI also has other SEO features. It may also help you:
- Check and improve website speeds
- Track Keyword Ranking
- Improve internal link building
- A/B test page titles
Despite the automation capabilities of the platform, Alli AI allows you to maintain control over your website. You can set rules to guide how it scans your site – and you must approve any suggested changes before the AI makes updates.
How much does Alli AI cost?
Plans start at $299 per month or $2,990 per year for five user seats and the ability to monitor up to five sites.
2. Semrush SEO Content Checker
Semrush SEO Content Checker is a content optimization tool.
The tool works in your browser, Google Docs, Microsoft Word or on a WordPress website. Use it to:
- Assess how readable your content is
- Run a competitor analysis
- Perform semantic keyword research
- Check for broken links before publishing
- Analyze tone of voice and brand voice
- Check for plagiarism
- Reword sentences and paragraphs
- Turn long-form content into snippets that can be shared to social media
This mix of features makes Semrush SEO Content Checker a great choice for SEO professionals who want help creating content. It can also be a good choice for writers without a strong SEO background.
How much does Semrush SEO Content Checker cost?
You can analyze the readability of your content and get semantic keyword suggestions with this tool for free. To remove plan restrictions and access the AI printer and other features, you must have a paid Guru or Business plan.
Options start at $249.95 per month when they are billed annually.
3. ChatGPT
ChatGPT is a multi-functional generative AI chatbot.
The chatbot works directly in your web browser – no login required – or via a mobile app.
While the paid version of ChatGPT can access the web, its biggest SEO advantage lies in using custom GPTs.
A custom GPT is a program that runs in the ChatGPT interface. These GPTs typically have a single purpose, such as turning an optimized blog post into a YouTube video description.
For example, paid ChatGPT users can find GPTs that act as:
- An SEO article and FAQ writing assistant
- A URL analysis bot
- A tool for writing meta descriptions
- A blog overview generator
- A post-update site performance evaluation tool
- A PDF summarizer to speed up article research
Anyone can create a GPT, so you’ll need to evaluate each one you try for quality and accuracy. You can also try creating your own GPT to automate common digital marketing and SEO tasks. OpenAI’s included GPT build tool will guide you through the process.
How much does ChatGPT cost?
You can use a basic version of ChatGPT for free. (It won’t be able to access the web or use custom GPTs.) To get the most SEO benefits out of ChatGPT, you’ll need a Plus subscription. It costs $20 per user, per month.
There is also an API – GPT prices start at $0.50 for a million input tokens or $1.50 for a million output tokens.
4. Explosive items
Exploding Topics is a trend-spotting tool.
You can use exploding items to:
- See the most popular topics related to any industry
- Assess where people are most likely to discuss a topic (such as on LinkedIn or YouTube)
- Map how different topics and trends relate to or influence each other
- Get a forecast of how popular a term or trend might be in the future
- See search volumes on any topic – with data going back 15 years
- Get insights about the best startups or e-commerce products in your industry
We use artificial intelligence to evaluate online conversations across a variety of channels, including:
- Blogs
- Social media
- News pages
- Online forums
Our AI collects this data continuously and it is reviewed by a human data expert before publication on our website.
This mix of human and AI work allows us to publish new data daily – meaning you’ll always get the most up-to-date trend information. And because all the AI work happens behind the scenes, you don’t need to develop prompts or decide which AI model to use.
Fresh Exploding Topics data is ready to explore every time you log in.
How much do exploding items cost?
You can search the Exploding Topics trending library right now for free – no login required. To see all of our available trending data and unlock additional data points, use an Exploding Topics Pro plan.
Options start at $39 per month, billed annually, and you can get a 14-day trial for just $1.
5. Phrase
Phrase is an SEO map and content creation tool.
You can use Frase’s built-in AI and keyword tools to:
- Analyze the current search engine results page (SERP) for any keyword and get optimization suggestions
- Work with Frase AI to revise and improve your own copy
- Produce new AI-generated content
Phrase works similarly to Semrush SEO Content Checker in that it:
- Compares your content with the competition
- Helps you identify topics to write about
- Provides keyword suggestions as you work.
Phrase is best suited for long-form content writing. If you don’t need the extra SEO tools that Semrush provides, then Frase is a solid choice.
How much does Frase cost?
Anyone can use Frase to optimize one search term for free. If you like how the tool works, you can unlock higher usage limits with a paid plan. Options start at $12 per month, invoiced annually. Team schedules are also available.
AI content generation requires a plan add-on that costs $35 per month.
6. Claude
Claude is a ChatGPT alternative.
Like ChatGPT, it works directly in your browser. There is also an app for iOS devices.
However, Claude differs from ChatGPT because it does not connect to the Internet and it does not allow access to third-party tools. Instead, Claude excels at processing large amounts of information and analyzing documents used for work purposes.
For example, if you export a large list of keywords from a tool like Semrush or Ahrefs, you can ask Claude to sort your export by various parameters (such as funnel stage or search intent) while you move on to other tasks.
Claude’s natural language processing (NLP) capabilities mean it doubles as an AI writing assistant. Simply give Claude a topic and a list of keywords – then ask it to create outlines, blog posts and more.
However, ChatGPT also does these things, so the best AI chatbot for your SEO efforts ultimately comes down to preference.
How much does Claude cost?
Claude is free to use, with limits. If you would like to upload files and access the most advanced version of Claude AI, you need a paid plan. Options start at $20 per person, per month.
You can also choose to use the Claude API; its usage-based pricing starts at $0.25 for a million input tokens and $1.25 for a million output tokens.
7. Quatr
Quattr is a suite of automation and AI tools for SEO.
It offers a wide range of features, including tools to help you:
- Understand changes in your website analytics or organic traffic metrics
- Evaluate a competitor’s content
- Generate SEO optimized content for your website
- Create SEO content briefs
- Evaluate and improve website speeds
- Organize target keywords by search intent
- Save your historical Google Search Console data
- Find options for internal links
If you’re interested in the automation capabilities of a tool like Alli AI, but also want to create Frase-style content briefs, then Quattr is a good all-in-one solution.
How much does Quattr cost?
Quattr plans start at $79 per month for a single user and up to two linked domains.
The company also offers a few free tools, including an H1 generator and a paragraph rewriter, so you can get a feel for what the Quattr system is like.
8. SEE Ranking Content Marketing
SE Ranking Content Marketing is an AI content editor and semantic keyword research tool.
You can use the content marketing tool to:
- Generate lists of content ideas based on a seed keyword
- Develop content briefs with automatic link suggestions
- Find semantic keywords
- Add keywords to content you write yourself
- Generate outlines or entire articles with AI
- Optimize content while working in Google Docs
Like Semrush’s content optimization, this tool is part of a larger SEO platform.
An interesting feature offered by SE Ranking is the possibility to white label the platform. This means that you can give your customers access to an SEO tool that only has your the company’s branding on it.
While you can’t white label the content marketing tool, it’s a great solution for agencies looking to use SE Ranking to optimize client content … and then allow those clients to track results in a branded portal.
How much does SE Ranking Content Marketing cost?
SE Ranking subscriptions start at $44 per month, billed annually. The content marketing tools cost an additional $23.20 per month when billed annually.
9. Jasper
Jasper is an AI content marketing tool.
Jasper says it can create high-quality content for a variety of purposes, from sales emails to SEO articles. The platform includes a number of copywriting templates to kick-start your content creation process, and you can also chat directly with the Jasper AI assistant.
Although Jasper is not entirely focused on SEO, it integrates with Surfer SEO. By connecting the two tools, you can generate reports similar to those found in Semrush, Frase and SE Ranking.
You can use Jasper AI to write content while simultaneously using Surfer data to gain actionable insights about its:
- Readability
- Use of semantic keyword
- Length
- Structure and headings
If you need to create a lot of content – but not strictly SEO content – then Jasper plus Surfer SEO can be a good addition to your workflow. If you’re only interested in creating long-form SEO content, you might find a tool like Phrase to be more straightforward.
How much does Jasper cost?
Jasper rates start at $39 per month when billed annually. However, to use the Surfer SEO integration, you must also have a Surfer plan – which costs an additional $69 (and up) each month, billed annually.
Conclusion
There are several ways AI can help with all of your marketing efforts, not just SEO. Get started with our full guide to the 10 best AI tools for marketing – or read more about the future of AI to discover how much faster you can work with the right tools.